GR1T Motorcycles and its founders approached Wheelab drawn by our track record of successful collaborations with vehicle manufacturers across and beyond Europe. From the very beginning, the GR1T team brought a clear vision — a comprehensive vehicle brief complete with market analysis, competitive benchmarks, target attributes, and performance goals.
Starting from a blank sheet, Wheelab managed the entire styling development process: defining the overall vehicle layout, setting styling guidelines, exploring design options, and conducting feasibility and functional analyses. Through sketches, CAS models, and a range of photorealistic renderings, the concept evolved into a fully coherent design vision.
Leveraging our in-house rapid prototyping capabilities, we produced a detailed volumetric mock-up directly from digital data. This project proved to be an ideal case study for Wheelab’s fully digital styling workflow, which allows us to skip the traditional clay modeling phase and make the most of advanced virtual and additive manufacturing technologies.
The outcome was highly rewarding: two distinct versions of the motorcycle — Street and Scrambler — that convinced all stakeholders and external experts involved in the design evaluation.
In the background of the styling activities, our engineering team kicked off the full vehicle development. This included:
- Electric powertrain – bespoke battery pack design, with carefully selected motor and power electronics components.
- Chassis and suspension – complete frame and swingarm engineering, with the rear shock absorber featuring a distinctive installation layout. Multiple FEA loops were performed to optimize stiffness, stress distribution, and weight.
- Body components – all elements engineered for rapid prototyping, from the functional front headlight and seat base to minor detail parts.
The process culminated with the assembly of two fully running prototypes, used for road testing and powertrain performance tuning, alongside a rolling chassis for bench validation and structural verification.
Seeing the prototype hit the road — starting from a blank sheet — has been a truly emotional moment, even for a team used to many successful builds.
And, as the final touch: the complete finishing and detailing of both prototypes for their world premiere at EICMA 2025.
We’ll let the images speak for themselves — especially for this final chapter.
And the story isn’t over yet… stay tuned for what comes next!
